Your business: how to open a store replica store
A replica fashion store is an excellent option for the fashion retail business in the face of declining Russian incomes. What conditions and means are needed to trade copies of…

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Career deadlock or new horizons?
The peak career development of most modern managers is a career dead end. This paradoxical discovery came sociological scientists, analyzing the experience of thousands of top managers. The essence of…

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Ready business. Igropraktik
DESCRIPTION OF BUSINESS PLAYING Igropraktik - the profession of the future. Interest in psychological games has long passed the line from the trend to the sought-after profession. Break into the…

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Own business: a company for the transfer of tax and financial statements
Currently, a new service has emerged that eliminates the need for entrepreneurs to send in tax and accounting reports to regulatory authorities. Now it is possible to transmit all reporting…

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Your business: how to open a collection agency
Until recently, collection activities in Russia did not have legal regulation, but since July 2014, everything has changed. Now the rights and obligations of collectors, as well as debtors, are…

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small cities to simply

Your business: how to open a PR agency

In general, the concept of PR, like much in this country, has long been distorted. What does this word mean today? It does not occur to anyone to associate PR with the phrase “public relations”, although this is a direct translation of the English phrase “public relations”, from which, in fact, the abbreviation PR has been derived. Ivy Lee’s ideas were revised by modern specialists, and the provisions on “PR” lost the most important thing – the principle of two-way communication, when not only the company / person forms his image in the eyes of consumers / population, but also receives information from them when the interests of all society as a whole. Continue reading

Marketing research in the development of business plans for commercial enterprises
This article was written back in 2004. Many years have passed and, after reading the article, I realized that little had changed ... It is still relevant and published with…

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On the investment attractiveness of the business
What is investment attractiveness? What company can be called investment-attractive, and in what properties is it expressed? Questions are not idle, but not “binomial Newton”, of course. Imagine two trays…

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How to open a certificate authority (certification authority)
In any large company, document flow is represented by a large volume of documents, many of which are stored and transmitted electronically. To eliminate the possibility of forgery and protect…

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