On the investment attractiveness of the business
What is investment attractiveness? What company can be called investment-attractive, and in what properties is it expressed? Questions are not idle, but not “binomial Newton”, of course. Imagine two trays…

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We open a workshop for the production of cinder blocks
The production of cinder blocks is a profitable business that can generate significant profits. Equipment for the production of cinder block is quite affordable, technology and raw materials are available…

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Cork material is produced
Cork material is produced from the bark of cork oak, which grows in the Western Mediterranean and on the Atlantic coast at an altitude of up to 1,400 meters above…

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How to open a store of children's commission goods
Commissions returned to the market. This is an inexpensive and simple business, exactly what an entrepreneur needs without experience and capital. The article tells about how to make money on…

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Organization of business for the production of mineral powder
Prerequisites for creating a business Marketing studies in many regions of Russia show that road construction does not use mineral powder, which should be added to the asphalt concrete mix…

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marketing sense

Market capacity in business planning

Market capacity is one of the key characteristics of any market, and without deep and detailed information about this “enter it” indicator, pursuing bold and ambitious plans, it would be wrong.
I noticed an interesting pattern … Sometimes very important issues, in particular the “market capacity”, when developing business plans for investment projects (section “Marketing Plan”) do not pay enough attention. At first glance, this seems absurd, and, nevertheless, it is. Is this done intentionally? This is a question for conspiracy therapists. Yes, and in the classic book on marketing F. Kotler “Practical Marketing”, as I recall, even the term is not used … Continue reading

Own business: assistance agency for obtaining a license for medical activities
Many enterprises in the course of their work are forced to obtain licenses for their activities. The simplest example is medical activity, without a license, not only clinics or private…

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We open a brick workshop
Brick is one of the most popular building materials. Production of bricks as a business is interesting because along with large enterprises, it is possible to produce bricks with minimal…

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Production and sale of children's playgrounds: where to start a business
Production and sale of children's playgrounds is not only profitable, but also socially significant. Playgrounds for children are now actively demanded by residents of high-rise and private houses, shopping center…

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