Career deadlock or new horizons?
The peak career development of most modern managers is a career dead end. This paradoxical discovery came sociological scientists, analyzing the experience of thousands of top managers. The essence of…

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Your business: how to open a collection agency
Until recently, collection activities in Russia did not have legal regulation, but since July 2014, everything has changed. Now the rights and obligations of collectors, as well as debtors, are…

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How to implement the idea: vending business
Business on vending machines is passive earnings, at which you lose the cost of employee salaries and practically do not pay for rent. Finding out how to turn a dream…

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marketing sense

Market capacity in business planning

Market capacity is one of the key characteristics of any market, and without deep and detailed information about this “enter it” indicator, pursuing bold and ambitious plans, it would be wrong.
I noticed an interesting pattern … Sometimes very important issues, in particular the “market capacity”, when developing business plans for investment projects (section “Marketing Plan”) do not pay enough attention. At first glance, this seems absurd, and, nevertheless, it is. Is this done intentionally? This is a question for conspiracy therapists. Yes, and in the classic book on marketing F. Kotler “Practical Marketing”, as I recall, even the term is not used … Continue reading

Career deadlock or new horizons?
The peak career development of most modern managers is a career dead end. This paradoxical discovery came sociological scientists, analyzing the experience of thousands of top managers. The essence of…

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Own business: a company for the transfer of tax and financial statements
Currently, a new service has emerged that eliminates the need for entrepreneurs to send in tax and accounting reports to regulatory authorities. Now it is possible to transmit all reporting…

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Organization of business for the production of mineral powder
Prerequisites for creating a business Marketing studies in many regions of Russia show that road construction does not use mineral powder, which should be added to the asphalt concrete mix…

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How to open a certificate authority (certification authority)
In any large company, document flow is represented by a large volume of documents, many of which are stored and transmitted electronically. To eliminate the possibility of forgery and protect…

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