Drogheri: mastering new trade formats
If you are looking for a free niche for the retail business, then consider the idea of ​​a store in the format of a shogger. You can start with a…

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Market capacity in business planning
Market capacity is one of the key characteristics of any market, and without deep and detailed information about this “enter it” indicator, pursuing bold and ambitious plans, it would be…

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Exit to the people. How to make money on direct sales of cosmetics
Direct sales of cosmetics are still popular, as it benefits not only companies and their distributors, but also consumers, allowing them to bypass the mark-up stores. But the amount of…

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marketing sense

Market capacity in business planning

Market capacity is one of the key characteristics of any market, and without deep and detailed information about this “enter it” indicator, pursuing bold and ambitious plans, it would be wrong.
I noticed an interesting pattern … Sometimes very important issues, in particular the “market capacity”, when developing business plans for investment projects (section “Marketing Plan”) do not pay enough attention. At first glance, this seems absurd, and, nevertheless, it is. Is this done intentionally? This is a question for conspiracy therapists. Yes, and in the classic book on marketing F. Kotler “Practical Marketing”, as I recall, even the term is not used … Continue reading

Business plan for the production of plastic windows
1. PROJECT SUMMARY The goal of the project is to organize an industrial enterprise in Krasnodar. Products - plastic windows. Distribution channels: construction organizations, dealer network, building materials stores. Price…

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We open a workshop for the production of cinder blocks
The production of cinder blocks is a profitable business that can generate significant profits. Equipment for the production of cinder block is quite affordable, technology and raw materials are available…

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Cork material is produced
Cork material is produced from the bark of cork oak, which grows in the Western Mediterranean and on the Atlantic coast at an altitude of up to 1,400 meters above…

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Recruitment agency business plan
1. PROJECT SUMMARY The purpose of this project is to open a recruitment agency for the implementation of a range of recruiting services in a city with a population of…

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