Anti-crisis business
What you need to know when concluding an office lease agreement
Any company in its activity somehow faced with the problem of finding and arranging an office. For many businesses, the cost of renting an office is the largest of the…

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The business plan of the enterprise for the production of cans
PROJECT SUMMARY The goal of the project is to organize an enterprise for the production of solid metal cans for packaging of canned products. Region location - Astrakhan. The choice…

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What are the criteria for judging successful business development?
I will not be mistaken if I write that every entrepreneur is asleep and sees how to improve the work of his enterprise, so to say “deepen” it and “expand”…

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marketing sense

Market capacity in business planning

Market capacity is one of the key characteristics of any market, and without deep and detailed information about this “enter it” indicator, pursuing bold and ambitious plans, it would be wrong.
I noticed an interesting pattern … Sometimes very important issues, in particular the “market capacity”, when developing business plans for investment projects (section “Marketing Plan”) do not pay enough attention. At first glance, this seems absurd, and, nevertheless, it is. Is this done intentionally? This is a question for conspiracy therapists. Yes, and in the classic book on marketing F. Kotler “Practical Marketing”, as I recall, even the term is not used … Continue reading →

Posted in barrier for beginners, but also to consumers, calculated integral, market capacity has, marketing sense
On the investment attractiveness of the business
What is investment attractiveness? What company can be called investment-attractive, and in what properties is it expressed? Questions are not idle, but not “binomial Newton”, of course. Imagine two trays…

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Own business: coworking center business plan
Coworking centers are a new phenomenon in the business environment, which is based on trends in the labor market. It is expected that by 2020 the share of professionals working…

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Production and sale of children's playgrounds: where to start a business
Production and sale of children's playgrounds is not only profitable, but also socially significant. Playgrounds for children are now actively demanded by residents of high-rise and private houses, shopping center…

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Own business: a company for the transfer of tax and financial statements
Currently, a new service has emerged that eliminates the need for entrepreneurs to send in tax and accounting reports to regulatory authorities. Now it is possible to transmit all reporting…

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