but also to consumers
Market capacity is one of the key characteristics of any market, and without deep and detailed information about this “enter it” indicator, pursuing bold and ambitious plans, it would be wrong.
I noticed an interesting pattern … Sometimes very important issues, in particular the “market capacity”, when developing business plans for investment projects (section “Marketing Plan”) do not pay enough attention. At first glance, this seems absurd, and, nevertheless, it is. Is this done intentionally? This is a question for conspiracy therapists. Yes, and in the classic book on marketing F. Kotler “Practical Marketing”, as I recall, even the term is not used … Continue reading
What is investment attractiveness? What company can be called investment-attractive, and in what properties is it expressed? Questions are not idle, but not “binomial Newton”, of course.
Imagine two trays on the market. One sells diapers, the other snickers, well, or two stalls selling “shawarma”. Both trays from a legal point of view – Limited liability companies. Which tray / stall is the most attractive from an investment point of view? The one who has the “counter” more or more beautiful saleswoman? Nah Continue reading
Any company in its activity somehow faced with the problem of finding and arranging an office. For many businesses, the cost of renting an office is the largest of the current costs, so the question of the survival of the company depends on how successful the transaction is.
Many small firms that are limited financially and are not able to pay for the services of intermediaries, starting to search for an office, act as follows:
determine the boundaries of the area where you would like to rent an office; Continue reading