How to analyze the competitiveness of enterprises
Competition and competitiveness - what do these terms mean? By what indicators can one judge that one company is more competitive than the other? Answer these questions. What is competition?…

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Investment costs in business planning
Investment costs - the concept well, very “extensible.” As a rule, planned expenses are always an order of magnitude less than those actually needed. So how much to lay on…

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We open a brick workshop
Brick is one of the most popular building materials. Production of bricks as a business is interesting because along with large enterprises, it is possible to produce bricks with minimal…

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Marketing research in the development of business plans for commercial enterprises
This article was written back in 2004. Many years have passed and, after reading the article, I realized that little had changed ... It is still relevant and published with…

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Business plan for the production and sale of plaster garden figures
1. PROJECT SUMMARY This business plan considers the opening of an enterprise specialized in the production and sale of gypsum garden figures in a city with a population of over…

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mineral water

Market capacity in business planning

Market capacity is one of the key characteristics of any market, and without deep and detailed information about this “enter it” indicator, pursuing bold and ambitious plans, it would be wrong.
I noticed an interesting pattern … Sometimes very important issues, in particular the “market capacity”, when developing business plans for investment projects (section “Marketing Plan”) do not pay enough attention. At first glance, this seems absurd, and, nevertheless, it is. Is this done intentionally? This is a question for conspiracy therapists. Yes, and in the classic book on marketing F. Kotler “Practical Marketing”, as I recall, even the term is not used … Continue reading

How to open a certificate authority (certification authority)
In any large company, document flow is represented by a large volume of documents, many of which are stored and transmitted electronically. To eliminate the possibility of forgery and protect…

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Business plan for the production of fiberglass reinforcement
1. PROJECT SUMMARY The goal of the project is to organize an enterprise for the production of fiberglass reinforcement. Location - pos. Reconstructor of the Rostov region. Sales are carried…

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Recruitment agency business plan
1. PROJECT SUMMARY The purpose of this project is to open a recruitment agency for the implementation of a range of recruiting services in a city with a population of…

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