Anti-crisis business
Marketing research in the development of business plans for commercial enterprises
This article was written back in 2004. Many years have passed and, after reading the article, I realized that little had changed ... It is still relevant and published with…

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We open a brick workshop
Brick is one of the most popular building materials. Production of bricks as a business is interesting because along with large enterprises, it is possible to produce bricks with minimal…

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Your business: how to open a collection agency
Until recently, collection activities in Russia did not have legal regulation, but since July 2014, everything has changed. Now the rights and obligations of collectors, as well as debtors, are…

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make the only

Market capacity in business planning

Market capacity is one of the key characteristics of any market, and without deep and detailed information about this “enter it” indicator, pursuing bold and ambitious plans, it would be wrong.
I noticed an interesting pattern … Sometimes very important issues, in particular the “market capacity”, when developing business plans for investment projects (section “Marketing Plan”) do not pay enough attention. At first glance, this seems absurd, and, nevertheless, it is. Is this done intentionally? This is a question for conspiracy therapists. Yes, and in the classic book on marketing F. Kotler “Practical Marketing”, as I recall, even the term is not used … Continue reading →

Posted in barrier for beginners, but also to consumers, calculated integral, market capacity has, marketing sense
Business plan for the production of fiberglass reinforcement
1. PROJECT SUMMARY The goal of the project is to organize an enterprise for the production of fiberglass reinforcement. Location - pos. Reconstructor of the Rostov region. Sales are carried…

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Own business: model workshop
In the construction of buildings, especially entire complexes of buildings, it is often necessary to create layouts that exactly repeat the future construction at the desired scale. However, not only…

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Exit to the people. How to make money on direct sales of cosmetics
Direct sales of cosmetics are still popular, as it benefits not only companies and their distributors, but also consumers, allowing them to bypass the mark-up stores. But the amount of…

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Organization of business for the production of mineral powder
Prerequisites for creating a business Marketing studies in many regions of Russia show that road construction does not use mineral powder, which should be added to the asphalt concrete mix…

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