Your business: how to open a PR agency
In general, the concept of PR, like much in this country, has long been distorted. What does this word mean today? It does not occur to anyone to associate PR…

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How to analyze the competitiveness of enterprises
Competition and competitiveness - what do these terms mean? By what indicators can one judge that one company is more competitive than the other? Answer these questions. What is competition?…

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Market capacity in business planning
Market capacity is one of the key characteristics of any market, and without deep and detailed information about this “enter it” indicator, pursuing bold and ambitious plans, it would be…

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investing money without

Integral indicators in business planning or how to evaluate an investment project?

What are integral indicators? What do they show? Where did they come from? In this article I will make a timid attempt to share my thoughts on this topic. If wrong, correct me.

So, I propose to return to the distant nineties. It was then that two comrades, having studied the experience of “foreign colleagues”, put into circulation the methodological recommendations for evaluating investment projects, which were subsequently approved: Continue reading

Business plan for the production of plastic windows
1. PROJECT SUMMARY The goal of the project is to organize an industrial enterprise in Krasnodar. Products - plastic windows. Distribution channels: construction organizations, dealer network, building materials stores. Price…

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Business plan for the production of plastic windows
1. PROJECT SUMMARY The goal of the project is to organize an industrial enterprise in Krasnodar. Products - plastic windows. Distribution channels: construction organizations, dealer network, building materials stores. Price…

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Own business: how to make money on coffee machines
Coffee machines are the most popular vending area; they occupy about 65% of the total market. In this article we will analyze the main points of business from the choice…

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Marketing intelligence
Insider and current commercial information about a competitor or its lack can sometimes lead to serious problems or, conversely, to significant business success. This article is about intelligence. Is it…

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